crisis communications

crisis communications

This Week in Crisis PR

Crises – they happen. There seems to be no shortage of brands in crisis mode these days. This week was no exception. On that note, I’m introducing a new column to highlight the PR crises of the week. I bring you (drum roll, please): PR Crises of the Week This

This Week in Crisis PR Read More »

Public relations media relations crisis communications

My Favorite Posts of 2017

As I look back on 2017, it’s been a banner year for my business. I’ve done more writing than ever and attracted some great new clients. What I’ve learned is that when you do what you love, people notice. I love PR—but I’ve always loved writing. So writing about public relations and the disciplines it touches on—content marketing, social media, influencer marketing, email marketing and others—just makes sense. It’s when

My Favorite Posts of 2017 Read More »

Michelle's B2B PR Book is coming soon!

B2B PR Book cover