As featured in This Week paper:
This article appeared in This Week paper re: my board appointment for the Columbus AMA–just practicing what I preach by doing my own PR!
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marketing
Opening Their Eyes
by Michelle Garrett Some clients are very well versed in all things PR—however, most are not. It’s the job of the PR consultant to open their eyes to what PR can do for them and provide counsel on how to leverage their budget to make the most of the opportunities
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TrailPix Kickstarter Campaign Goes Over the Top in ONE Day!
My client, the developer of the TrailPix ultralight tripod, launched his Kickstarter campaign Weds.–and exceeded the goal in just ONE day! Trailpix Ultralight Tripod Kickstarter campaign .Proof positive that PR works! With some simple outreach done the right way, you can build buzz for your product, service or event. PR fits
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Had a great time as a guest PR expert on MediaLeaders Google+ Hangout today!
What a blast today participating as part of a panel of PR pros on MediaLeaders Google+ Hangout! Check out the video here: https://medialeaders.com/public-relations-tips-brands/ Everyone gave PR tips for small businesses–mine was about how to leverage social media, which many small businesses still are a) either not using at all or b)
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Featured today in MediaLeaders!
See my tip for small businesses featured here in today’s top story on MediaLeaders: https://medialeaders.com/public-relations-tips-brands/ And plan now to attend the Google Hangout featuring me and all the contributors next Tues., Sept. 10: https://plus.google.com/events/cbhcfnun79cd0s90cch5khhknt0 at 9 am PDT/noon EDT.
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Content marketing: Decision makers prefer information from an article vs. an ad
Content marketing: Decision makers prefer information from an article vs. an ad Just in case anyone needs additional proof points on the value of PR, this article from Huffington Small Business supports the theory that business decision makers put more faith in articles vs. ads–80%, in fact: “A study by Roper
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PR is Opening Doors
I often see articles asking about the definition of PR. Here’s one I like: “PR is opening doors.” What does this mean? As part of a worthwhile PR effort, media relations factors in, in a big way. Media relations opens doors for companies to get the word out about their
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My guest blog is on Media Magnetism this week!
Thanks to Media Magnetism for allowing me to be a guest blogger this week: https://mediamagnetism.org/guest-blogs-2/
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Join us to hear Komen leader at the next AMA event!
Two cool things are happening at the Columbus AMA’s May 14th event–one, we have Miguel Perez, regional vice president of the Susan G. Komen Foundation speaking on leadership (and most likely a few other hot topics as well, with the Race for the Cure event coming up four days after
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Happy anniversary to me!
This spring, I’m celebrating the 14th anniversary of my business, Garrett Public Relations. As I celebrate another year of being self-employed, I look back on the years since I launched my business. Yes, the business climate has changed and PR is constantly changing, but I still get so excited whenever
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