I saw this piece about the job of a newspaper reporter now being ranked as the second worst career in the nation: https://www.mediabistro.com/fishbowlny/newspaper-reporter-now-only-second-worst-career_b210383 This is something for PR peeps to keep in mind as they pitch. We need to take it easy on those overwrought reporters. Yes, sure, sometimes we …
Newspaper Reporter Now Ranks as Second Worst Career Read More »
Ah, spring is here at last! Spring is the time of year when our thoughts turn to freshening up our homes, cleaning out our closets, and by the way, have you checked out that cluttered garage lately?! All kidding aside, while spring cleaning your home may be on the top …
Think Spring: Five Ways to Spruce Up Your PR and Marketing Efforts Read More »
Introducing…drum roll, please…our new logo! Very exciting! We’ll be rolling this out across the board, but I couldn’t wait to share it here. A big thank you to Caring Marketing for their work on this!
When I set own to start my own public relations consulting business 15 years ago, I didn’t really know what to expect. My first solo venture was both exciting and terrifying…I’d laid the foundation for months, even years, prior to hanging out my shingle. I’d talked to other solopreneurs about …
I had the pleasure of speaking to a group of small business owners yesterday. After the talk, one attendee came up to tell me how much she appreciated my openness and honesty, as far as sharing information. I’ve learned that sharing information openly is a key to being of value …
TMI–Is There Such a Thing When It Comes to Your Business? Read More »
Content marketing is a hot topic in 2014. Seems that while every company wants to do more content marketing, many are struggling to find the content. You need content to push out through all those social media channels, as well as for your site, and perhaps even for your customer …
Every so often, I see yet ANOTHER piece written about the so-called “death” of the press release. Why folks are in such a hurry to kill off press releases I’ll never understand…perhaps they don’t know the value of the press release—they haven’t witnessed the increase in SEO it can bring. …
Michelle featured in “People on the Move” in Business First An announcement of my appointment to the Worthington Area Chamber Board of Directors as it appeared in Business First.
Full house at my “PR Tips & Tricks For Your Business” Sat. at the first COPEC University event at Indiana Wesleyan University! Such a great crowd–it was a pleasure to present to these small business owners.
Worthington Area Chamber of Commerce Appoints New Board Members Story on my appointment to the Worthington Area Chamber of Commerce Board of Directors. What a talented group! I’m excited to work with them over the next three years!
