When it comes to PR, there are a myriad of approaches to media relations. Your approach can determine whether you get “treats,” in the form of coverage—or “tricks,” in the form of no response—or maybe simply, “no.” So, in the spirit of helping you get some “treats,” here are some […]
In Honor of Halloween—Are Your PR Tactics Scary? Read More »
Has it really come to this? I was recently talking with a colleague who also owns a service-based business over lunch when he mentioned he’d realized that when he met with prospective clients to discuss how his service could benefit them, he’d started to consider what types of marketing budget
PR or Coffee Mugs? Read More »
I was fortunate to see Peter Shankman speak live and in person Weds. night at a fabulous event honoring women in small business sponsored by the Women’s Small Business Accelerator here in Columbus. Peter talked about simple ways to improve customer service (based on his new book, Nice Companies Finish
What Peter Shankman Has to Say About Ways that Every Small Business Can Improve Read More »
I’ve been following Peter Shankman for a number of years now…you know, Peter Shankman–the founder of HARO, author of three books and founder of numerous companies, who makes frequent appearances on national TV news programs like CNN and Fox News? Peter’s making a rare appearance here in Columbus this Weds.,
THE Peter Shankman in Columbus this Weds., Oct. 9! Read More »
This article appeared in This Week paper re: my board appointment for the Columbus AMA–just practicing what I preach by doing my own PR!
As featured in This Week paper: Read More »
by Michelle Garrett Some clients are very well versed in all things PR—however, most are not. It’s the job of the PR consultant to open their eyes to what PR can do for them and provide counsel on how to leverage their budget to make the most of the opportunities
Opening Their Eyes Read More »
My client, the developer of the TrailPix ultralight tripod, launched his Kickstarter campaign Weds.–and exceeded the goal in just ONE day! Trailpix Ultralight Tripod Kickstarter campaign .Proof positive that PR works! With some simple outreach done the right way, you can build buzz for your product, service or event. PR fits
TrailPix Kickstarter Campaign Goes Over the Top in ONE Day! Read More »
What a blast today participating as part of a panel of PR pros on MediaLeaders Google+ Hangout! Check out the video here: https://medialeaders.com/public-relations-tips-brands/ Everyone gave PR tips for small businesses–mine was about how to leverage social media, which many small businesses still are a) either not using at all or b)
Had a great time as a guest PR expert on MediaLeaders Google+ Hangout today! Read More »
My blog post, “The Transformative Power of PR,” is posted on Explore B2B today: https://exploreb2b.com/articles/the-transformative-power-of-pr.
My Blog Post on Business Site Explore B2B Read More »
See my tip for small businesses featured here in today’s top story on MediaLeaders: https://medialeaders.com/public-relations-tips-brands/ And plan now to attend the Google Hangout featuring me and all the contributors next Tues., Sept. 10: https://plus.google.com/events/cbhcfnun79cd0s90cch5khhknt0 at 9 am PDT/noon EDT.
Featured today in MediaLeaders! Read More »
Michelle's B2B PR Book is AVAILABLE NOW!
