True PR is not for sale

Is PR For Sale?

There’s an unsettling trend in the PR industry that’s causing frustration for PR pros AND clients alike. PR appears to be for sale. Publications selling articles. Organizations hawking awards. Broadcast media peddling placements. Public relations pros are shaking their heads. As if it weren’t already hard enough to explain what …

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small business marketing

How Can Small Businesses Prepare for the Recovery? Nine Marketing Pros Give Their Best Advice

Marketing during a crisis can be a challenge. As small businesses struggle to get their bearings, many wonder how to market themselves. More than 60% of small and medium business owners surveyed said they felt their revenues would shrink for the next six months.  Given the shaky economic conditions, they …

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