Five Midyear Money-Saving Tips to Cut Your PR Costs
Keep your PR piggy back happy with these five midyear money saving tips.
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marketing
Do Startups Need PR?
For startups, getting the word out can be a struggle. How do you cost effectively promote your product or service when you’re just starting out? Marketing funds may be the lowest priority. And, there’s always debate about whether startups really need PR. In some schools of thought, it seems to
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Proof Positive That Reporters Actually DO Use Press Releases
These days, it’s not uncommon to read about the supposed death of the press release. Interesting how some seem to want to see it go away, as it’s still widely used by reporters to prepare stories, especially now when we see so many staff cuts and even witness entire publications
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What Matters Most In a PR Practitioner?
Today, I was thinking about what matters most when it comes to PR. If you’re considering PR for your company, product or service, what should you look for in a PR practitioner? Of course, there’s always a great deal of debate about what qualities and credentials are most important. Here’s
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Does a Change of Season Signal a Time for a Change in Strategies?
May roared by and we’re now into June and summer…not long ago, it felt as though the long winter would never end. As we change seasons, it’s a good time to assess what we’re doing to further our small businesses. I don’t know about you, but I feel as though
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Press Releases – Alive, Well and Working to Do Their Job Of Getting the News Out
“The press release is obsolete,” they said. “It’s lived its useful life. It’s dead.” I can’t recall how many times I’ve read about the death of the press release in the past year. Yet, I’ve always believed in press releases to help companies get the word out. And today, I
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Happy Cinco de Mayo! To Celebrate, Here Are Five Takeaways From My Weekend at the AMA Leadership Summit
This weekend, I had the opportunity to attend the American Marketing Association Leadership Summit in Chicago. Along with great networking and the chance to bond with my fellow board members, I learned some things. Here, in no particular order, are my top five takeaways (there were lots more, but I
Think Spring: Five Ways to Spruce Up Your PR and Marketing Efforts
Ah, spring is here at last! Spring is the time of year when our thoughts turn to freshening up our homes, cleaning out our closets, and by the way, have you checked out that cluttered garage lately?! All kidding aside, while spring cleaning your home may be on the top
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Garrett Public Relations has a new logo!
Introducing…drum roll, please…our new logo! Very exciting! We’ll be rolling this out across the board, but I couldn’t wait to share it here. A big thank you to Caring Marketing for their work on this!
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