PR Explored Podcast
Catch all of the episodes of PR Explored, my PR podcast, where I interview those I trust and respect about topics related to public relations.
We take a deeper dive into public relations topics with some of the brightest folks in the business. The show is my opportunity to discuss the questions on my mind about the work of PR pros today, as well as industry trends.
After launching my B2B PR That Gets Results book, the show seemed like a natural next step.
You can also watch or listen to episodes of PR Explored on YouTube.
PR: On the Hiring Horizon – Soft Skills That Matter
What does the future of work look like for public relations and communications professionals?We hear a lot about AI, analytics, and other technology-based skills – but what if it’s softer…
PR for Nonprofits: Doing More with Less
Nonprofits often face greater challenges than other organizations when it comes to public relations.They need to do more with less, as budgets are tighter than ever – and staff members…
2026 PR Trends You Need To Know
Here we go, heading into 2026. Changes are coming at PR pros faster than they can keep up. But, what should we really focus on? What trends deserve our attention?…
Managing a Social Media Crisis: How PR & Social Teams Can Work Together
Social media is a valuable part of a company’s marketing program – but it can sometimes take a turn we may not have anticipated 😳. What happens when your brand…
Media Training Advice for Better Executive Communications
Preparing executives to speak to the media is a vital part of a PR pro’s job. After all, executives should be ready to speak to reporters in planned interviews as…
How to Leverage Brand Authority in Your PR Strategy
Brand authority – often defined as the perception that a brand is a credible, reliable, and influential expert within its industry – is at the heart of an effective public…
Telling Stories That Stand Out
Thousands of press releases are issued each week.Hundreds of media pitches are sent each day.The trouble is – a lot of them sound the same.Communications has become formulaic. And AI…
How to Develop Effective Communication Strategies in the Misinformation Age
Staying out in front of your audiences with clear, consistent communication is always beneficial. But, with the rampant spread of misinformation and disinformation, it’s now a necessity.The World Economic Forum…
What to Expect When You’re Expecting PR
When you work with clients on PR initiatives, there are expectations. Expectations around earning coverage in certain publications. Expectations around how long it might take for coverage to appear. Expectations…
