PR Explored Podcast
Catch all of the episodes of PR Explored, my PR podcast, where I interview those I trust and respect about topics related to public relations.
We take a deeper dive into public relations topics with some of the brightest folks in the business. The show is my opportunity to discuss the questions on my mind about the work of PR pros today, as well as industry trends.
After launching my B2B PR That Gets Results book, the show seemed like a natural next step.
You can also watch or listen to episodes of PR Explored on YouTube.
A Quiet Shift – How Polarization Is Reshaping Corporate Speech
The annual Global Communication Report, conducted by the USC Annenberg Center for Public Relations, provides insight into the evolution of the global communication industry by analyzing emerging trends. The 2026…
Social Media Strategies to Boost Your B2B PR Efforts
Social media and PR often go hand in hand. In B2B in particular, LinkedIn and YouTube have become two of the most important platforms to be present and active on. …
Staying Crisis-Ready: What Matters Most?
Crisis readiness should be on EVERY company’s radar. When a crisis can happen to any company at any time, having a plan in place means less scrambling – and a…
Modern media training: Rethinking how we prep executives
Today’s executives are expected to show up everywhere. They’re appearing in virtual town halls, LinkedIn videos, investor updates, media interviews, and more, and traditional prep isn’t cutting it. Scripted talking…
PR and Search – What Really Matters When Advising Clients
Companies are realizing that an ongoing, consistent PR program can help them show up in search, whether through SEO or GEO (= AI-driven search).Meanwhile, PR pros are bombarded by information…
How to Leverage Original Research to Boost Your PR Results
Working on media relations today can be a challenge, to say the least. With shrinking newsrooms and more PR practitioners than ever, getting a journalist’s attention can be grueling. Many…
The Rise of Personality Brands – and What It Means for PR & Comms Pros
When it comes to content, commerce and entertainment, the lines are blurring, as more brands are moving beyond campaigns to treat them as infrastructure. We see Gap creating a Chief…
How to Maximize Your Job Search: Strategies Beyond Submitting Applications
So many people are looking for work right now. Of course, this impacts the PR, communications and marketing sectors, too. I know of many talented professionals in my network who…
PR: On the Hiring Horizon – Soft Skills That Matter
What does the future of work look like for public relations and communications professionals? We hear a lot about AI, analytics, and other technology-based skills – but what if it’s…
