ethics

True PR is not for sale

Is PR For Sale?

There’s an unsettling trend in the PR industry that’s causing frustration for PR pros AND clients alike. PR appears to be for sale. Publications selling articles. Organizations hawking awards. Broadcast media peddling placements. Public relations pros are shaking their heads. As if it weren’t already hard enough to explain what […]

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Michelle's B2B PR Book is coming soon!

B2B PR Book cover